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Fortra Partner Summit: Channel Growth Recap

Fortra
07/21/2026
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One, get with our partners and educate them about the latest and greatest on Fortra and how we can work together. But also just as important is spending time and talking about their businesses, whether we're in the room formally or we're just doing it over a meal. The cyber market is tough. It is complex, it moves quickly, and with AI, it is compounding every day. Faster and faster, more complex. Companies can't navigate that by themselves. As a result, they work with channel partners, what we call channel partners, value-added resellers, distributors, managed service providers, because they need help navigating the space. Fortra uses AI in two distinct ways. We offer protection from AI, so our product features are developed in a fashion that we are able to address threats and protect from these threats as AI becomes more dominant for threat actors. We also let our customers innovate and adopt Gen AI very safely. We have had a fantastic relationship with Fortra, with the channel team, with the sales team, and it's on one of our top vendors list to promote. So we're very excited to be invited to the inaugural partner conference for Fortra. The growth that we've had over the past year with the Fortra team, internally and externally, with alignment, revenue growth, transactional growth, and just team member growth on both sides, it's been valuable and we were super excited to attend. The ability to be in person, not only with attendees from Fortra, but the reseller partners as well. We find it very beneficial to be in person, where we really see the magic happen between identifying what's working, what's not, and how we can build and grow together. It's the face-to-face meetings, the handshakes, meeting the executives, and having really deep one-on-one conversations on what we see in the market and what we can both do to work better together. My expectations were I'll get a lot of information around the data security side of it, which obviously I'm getting. But I think the ones that are having the biggest impact is around the offensive security aspect. Red teaming and artificial intelligence are big topics right now about our client base. So to be able to get two or three sessions specifically tailored to that is a huge value and it's quite motivating. The great part about what we're doing with our portfolio is together we can come into a customer and they can begin their journey in any one of those pillars that I mentioned, so we can land and expand together and expand our business as we grow over time. The company is trustworthy and reliable. They really lean into their partnerships and the products speak for themselves. I just think we're getting started. We have too many partners that don't realize all of Fortra's capabilities. They may recognize us from one product line or maybe two, but they don't realize that we do so much from data protection, brand protection, offensive security, security awareness training, secure data exchange, and beyond. And how that can fit into their businesses, how they can operationalize Fortra products into their business for achieving 3x growth, that is what excites me the most. And that's what excites me to come back to a partner summit again next year with all of our partners.

TL;DR

  • Fortra held its inaugural Partner Summit to align channel partners — resellers, MSPs, and distributors — on its expanding cybersecurity portfolio and joint growth strategy.
  • The company positions AI in two ways: protecting customers from AI-driven threats and enabling safe adoption of generative AI across enterprise environments.
  • Partner attendees cited strong year-over-year revenue and transactional growth, and highlighted offensive security and red teaming sessions as particularly high-value content.
  • Fortra leadership sees its biggest opportunity in helping partners recognize and sell the full portfolio breadth, targeting 3x growth through a land-and-expand model.

Summary

This short recap video from Fortra's inaugural Partner Summit captures perspectives from both Fortra leadership and channel partners on the value of in-person collaboration and the company's expanding cybersecurity portfolio. Fortra executives frame the summit as a dual opportunity: educating partners on the latest product capabilities while also learning about partner businesses through formal sessions and informal conversations. The cybersecurity market is described as increasingly complex and AI-accelerated, making channel partners — including value-added resellers, MSPs, and distributors — essential for helping end customers navigate the landscape. Fortra positions its AI strategy around two pillars: defending against AI-powered threats and enabling customers to safely adopt generative AI. Partner testimonials highlight strong revenue and transactional growth over the past year, enthusiasm for offensive security and red teaming content, and excitement about Fortra's broad portfolio spanning data protection, brand protection, offensive security, security awareness training, and secure data exchange. A recurring theme is the 'land and expand' opportunity — many partners currently recognize Fortra from only one or two product lines, and leadership sees significant upside in helping partners operationalize the full portfolio to achieve what they describe as 3x growth potential.

Chapters

0:00 - Why Partner Summits Matter
0:28 - AI Complexity in Cybersecurity
0:55 - Fortra's Dual AI Strategy
1:19 - Partner Testimonials and Growth
3:13 - Portfolio Breadth and 3x Growth Goal

Key Quotes

0:28 "The cyber market is tough. It is complex, it moves quickly, and with AI, it is compounding every day."
0:55 "Fortra uses AI in two distinct ways. We offer protection from AI, so our product features are developed in a fashion that we are able to address threats and protect from these threats as AI becomes more dominant for threat actors."
2:32 "I think the ones that are having the biggest impact is around the offensive security aspect. Red teaming and artificial intelligence are big topics right now about our client base."
3:13 "We have too many partners that don't realize all of Fortra's capabilities. They may recognize us from one product line or maybe two, but they don't realize that we do so much from data protection, brand protection, offensive security, security awareness training, secure data exchange, and beyond."

FAQ

What is Fortra's approach to AI in its cybersecurity products?

Fortra uses AI in two distinct ways: developing product features that protect against AI-powered threats as threat actors increasingly leverage AI, and enabling customers to adopt generative AI safely within their organizations.

What types of channel partners does Fortra work with?

Fortra's partner ecosystem includes value-added resellers (VARs), managed service providers (MSPs), and distributors — all of whom help end customers navigate the complexity of the cybersecurity market.


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