How does this solution differ from traditional DLP products?

Unlike legacy siloed DLP products that create blind spots and require manual classification, this cloud-delivered solution provides unified policies across all channels with AI-powered automation and centralized management through a single console.

AI-Powered Enterprise DLP for Unstructured Data Protection

Name: AI-Powered Enterprise DLP for Unstructured Data Protection
Uploaded: 2026-05-12T20:28:39-04:00
Duration: 1 min 41 s
Description: Is your sensitive data scattered across SaaS, GenAI apps, and hybrid environments? 80% of data is unstructured, making traditional DLP ineffective. In this video, learn how Palo Alto Networks...

Palo Alto Networks

05/12/2026

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TL;DR

Enterprise data scattered across SaaS, GenAI apps, and hybrid environments creates significant exposure risk, with 80% of data now unstructured and difficult to classify.
Palo Alto Networks' cloud-delivered DLP provides end-to-end coverage for data in motion and at rest across all channels, eliminating traditional blind spots.
Precision AI powers advanced data classification to accurately identify sensitive data types including PII, intellectual property, and confidential documents without business disruption.

Summary

This product overview introduces Palo Alto Networks' Enterprise DLP solution integrated with Prisma SASE, addressing the challenge of protecting sensitive data across modern distributed environments. The video highlights how corporate data has become scattered across SaaS applications, generative AI tools, hybrid work setups, and BYOD devices, creating significant vulnerability to both malicious actors and accidental exposure. With 80 percent of enterprise data now unstructured, traditional DLP approaches struggle to maintain visibility and control. Palo Alto Networks positions its cloud-delivered DLP as a comprehensive solution offering end-to-end coverage for data in motion and at rest across all channels. The platform leverages Precision AI for advanced data classification, capable of identifying personal information, intellectual property, confidential documents, and images with high accuracy. Key differentiators emphasized include unified policy management through a centralized console, AI copilot guidance for policy recommendations, and elimination of the blind spots and manual classification burdens associated with legacy siloed DLP products.

Chapters

0:00 - The Data Security Challenge
0:29 - Cloud-Delivered DLP Coverage
0:47 - AI-Powered Data Classification
1:06 - Unified Policy Management

Key Quotes

0:22 "Today's data is also rapidly expanding in volume, variety, and velocity, making sensitive data harder to detect and secure with 80 percent of data becoming unstructured."
1:21 "Gone are the days of siloed products, blind spots, and manual, complex, and time-consuming data classification."

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