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Liongard: HunterX: MSP Prospecting & Cyber Risk Intelligence

Liongard
07/04/2026
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security conversations with prospects, but traditional outbound prospecting often relies on static lead lists, generic outreach, and very little business context. HunterX changes that. HunterX helps teams discover strong fit opportunities, uncover external risk signals, quantify business impact, and guide smarter service conversations all in one workflow. And getting started is simple. New users can create an account and immediately begin running limited free scans to explore organizations, generate risk reports, and discover new opportunities. To begin, you can start by creating a new hunt. You can enter the website of a target organization or an existing customer you know is a strong fit and select how many similar organizations you'd like HunterX to discover. As HunterX scans the target organization for external risk signals, the platform simultaneously begins identifying similar organizations based on company characteristics, industry, revenue, geographic data, and digital footprint signals. This helps move beyond static lead lists and focuses on stronger fit opportunities. Once the scan for the initial prospect completes, HunterX generates an executive risk report. The report helps providers understand external risk signals, benchmark comparisons, potential operational exposure, ransomware trends, attack vectors, and modeled financial impact. Instead of relying on technical scare tactics, the report helps frame security conversations around business impact and resilience. The report can now be used to guide strategic business conversations and align services to real-world risk patterns. HunterX also generates downloadable, professionally branded reports that can be customized with your logo, brand colors, and visual styling. This allows providers to present polished, executive-ready deliverables during outreach, QBRs, and advisory conversations. Once ready, you can send the report directly from HunterX. You can either write a completely custom email or use a pre-built outreach template to accelerate communication with prospects. HunterX also helps teams track engagement activity, including whether reports have been sent, opened, or clicked, giving you visibility into prospect interest and outreach effectiveness. Next, let's review the organizations discovered during the hunt. HunterX surfaces organizations with similar characteristics to the original prospect, including industry, revenue, size, location, and external risk context. You can also compare risk scores to help prioritize which organizations may be the strongest opportunities for you to pursue next. When you find a promising opportunity, you can immediately launch another risk scan directly from the Discovered Leads workflow. HunterX continuously builds a pipeline of opportunities by combining prospect discovery, external risk intelligence, and business-ready reporting into a single workflow. HunterX helps MSPs move beyond generic prospecting by turning external risk signals into smarter outreach, stronger service conversations, and long-term client value. Start your free trial now.

TL;DR

  • HunterX replaces static lead lists with AI-driven prospect discovery based on company characteristics, industry, revenue, and external digital footprint signals.
  • The platform generates executive-ready, branded risk reports covering ransomware trends, attack vectors, and modeled financial impact to support business-focused security conversations.
  • Built-in email outreach, pre-built templates, and engagement tracking give MSP teams end-to-end visibility from prospect discovery through report delivery.

Summary

HunterX is a prospecting and risk intelligence platform built specifically for managed service providers (MSPs) struggling to differentiate their outbound sales motion. Rather than relying on static lead lists and generic outreach, HunterX enables MSP sales teams to identify strong-fit prospects by scanning a target organization's external digital footprint and surfacing similar companies based on industry, revenue, geographic data, and company size. The platform generates executive-ready risk reports that quantify external cyber risk exposure, benchmark comparisons, ransomware trends, attack vectors, and modeled financial impact — framing security conversations around business resilience rather than technical scare tactics. Reports are fully branded with the MSP's logo and color scheme, making them suitable for QBRs, advisory conversations, and cold outreach. HunterX also includes built-in email delivery with pre-built outreach templates, prospect engagement tracking (sent, opened, clicked), and a continuous pipeline-building workflow that allows teams to launch new risk scans directly from discovered leads. New users can get started immediately with free credits, making the barrier to entry low for MSPs evaluating the tool.

Chapters

0:00 - MSP Prospecting Problem
0:34 - Creating a Hunt
1:19 - Executive Risk Reports
1:54 - Branded Reports & Outreach
2:35 - Discovered Leads & Pipeline

Key Quotes

0:10 "Traditional outbound prospecting often relies on static lead lists, generic outreach, and very little business context."
1:38 "Instead of relying on technical scare tactics, the report helps frame security conversations around business impact and resilience."
3:03 "HunterX continuously builds a pipeline of opportunities by combining prospect discovery, external risk intelligence, and business-ready reporting into a single workflow."

FAQ

How does HunterX find similar prospects to an existing customer?

You enter the website of a target organization or existing customer, and HunterX scans for external risk signals while simultaneously identifying similar organizations based on company characteristics, industry, revenue, geographic data, and digital footprint signals.

Can MSPs brand the risk reports with their own logo and colors?

Yes. HunterX generates downloadable, professionally branded reports that can be customized with your logo, brand colors, and visual styling, making them suitable for executive outreach, QBRs, and advisory conversations.


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  • MSP prospecting
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  • branded deliverables
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