Meta Muse 101: Understanding the Rise of the Agentic Internet

Meta Muse 101: The Agentic Internet Is Here. Now What?
The interaction landscape of the internet has transformed dramatically, thanks to Meta’s Muse. Millions are utilizing it for shopping, travel bookings, and information retrieval, all driven by Meta’s vast ecosystem across Facebook, Instagram, and WhatsApp. With Muse dominating 70% of agentic browser traffic, businesses must adapt to this shift now rather than later.
Join HUMAN for an insightful workshop that will delve into:

• Why Muse is a game changer in agentic commerce.
• Impacts on customer journeys and emerging analytics challenges.
• Strategies for identifying legitimate AI agents and mitigating risks.