Meta Muse 101: Embracing the Arrival of the Agentic Internet

Meta Muse 101: The Agentic Internet Is Here. Now What?

The rise of Meta's Muse has transformed the digital landscape, with millions engaging in shopping, travel bookings, and information searches seamlessly. With a staggering 72% share of agentic browser traffic, businesses can no longer view AI agents as niche players. What does this mean for your customer journey? Join HUMAN for a workshop that dives into Muse's implications for your organization and strategies for leveraging AI agents this holiday season.

• Insights on Muse's unique behaviors and traffic patterns.
• Understanding consumer-grade agents' impact on future shopping trends.
• Best practices for managing and optimizing agentic traffic.
• Strategies to safeguard your organization from potential risks.
• Fostering agentic commerce without compromising security.