
HUMAN Dialogue: Transforming the Funnel for Empowered Commerce
HUMAN Dialogue: Rethinking the Funnel for Agentic Commerce on September 30th, 10 AM PT/1 PM ET features insights from Tomer Elias and Lindsay Bender. Learn how AI agents reshape marketing dynamics, impacting customer journeys and brand loyalty. Don't ...
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HUMAN Dialogue: Rethinking the Funnel for Agentic Commerce
Tomer Elias: Senior Director, Product ManagementLindsay Bender: Director, Product Marketing
The traditional marketing funnel is being challenged by the rise of agentic commerce, where AI agents take charge of discovery and purchasing. This shift complicates customer journey visibility, attribution clarity, and brand loyalty. For CMOs and growth leaders, understanding these dynamics is essential. Join us on September 30th for insights from Tomer Elias and Lindsay Bender on how to adapt your strategies in an evolving landscape.
- Understand AI agents' impact on brand marketing.
- Learn how agent-driven interactions alter funnel dynamics.
- Identify risks to loyalty and trust in agent-mediated transactions.
- Discover actionable strategies for enhancing visibility and control.

