HUMAN Dialogue: Cultivating Trust Amidst the Rise of Agentic Commerce

HUMAN Dialogue: Fostering Trust in Agentic Commerce

Date & Time: November 18th, 10 am PT / 1 pm ET
Speakers:
- Sandy Carielli, VP and Principal Analyst, Forrester
- John Searby, Chief Strategy Officer, HUMAN
- Tomer Elias, Senior Director, Product Management, HUMAN
Agentic AI is revolutionizing digital commerce, enhancing discoveries, and driving consumer decisions. As AI agents execute transactions for users, the need for trust becomes paramount. This webinar focuses on strategies for establishing that trust in agent-driven interactions.

• Transitioning from bot management to trust management.
• The critical role of visibility and intent analysis in maintaining consumer trust.
• How top brands manage the dual challenges of consumer trust and revenue protection in the AI era.

Join us for valuable insights to navigate the complexities of agentic commerce effectively.