Fostering Trust in the Age of Agentic Commerce Through HUMAN Dialogue

HUMAN Dialogue: Building Trust in the Era of Agentic Commerce

Date & Time: November 18th 10 am PT/ 1 pm ET
Speakers:
    Special guest: Sandy Carielli, Vice President, Principal Analyst, Forrester
    John Searby, Chief Strategy Officer, HUMAN
    Tomer Elias, Senior Director, Product Management, HUMAN
Agentic AI is transforming digital commerce by streamlining customer interactions and influencing their decisions. However, these advancements also raise concerns about attribution and trust. In this HUMAN Dialogue, join industry leaders to examine how to cultivate trust amid these shifts. Key discussions will cover:

• The evolution of agentic commerce and its effects on customer experiences
• The significance of visibility for establishing trust in AI systems
• Effective approaches to oversee agent activities across platforms